Presenting complex information in a usable format
Business identified a need to display an extensive list of fund attributes in a format that was equally usable & efficient for investment professionals and novices
About my UI Design process
Following user research findings to understand the mental model of a diverse spectrum of users with iterative exercises to organize hundreds of data attributes in a meaningful format, I led the design process for displaying requires information in a usable structure that has withstood the test of time – empowering investors of all levels to understand the aspects of individual offerings for over twenty years,
Examples of my User Interface Designs
